HomeRun was created from the ambition to bring leading technology and innovation to an often overlooked area, but one with a huge daily impact on our communities.
FOUNDER OF HOMERUN
" I remember picking up my niece from a school in Hampstead 3 years ago and thinking to myself, this is madness, why are we all clogging up the road and spending an hour on a 2-mile round trip? That moment triggered my obsession with improving school transport.
At first the solutions seemed simple and obvious, however once I started to research this space, I was amazed at just how complex and multi-faceted school transport really is. There are multiple disconnected stakeholders such as central policy makers, local authorities, schools and parents, who all face different challenges and prioritise different criteria. On top of that, there is no reliable data-set and no ability to measure the effectiveness of initiatives.
Billions of pounds in budget is dedicated to school commutes, however, if we are honest with ourselves, the worsening congestion around schools suggests that the money and effort are not being spent effectively.
Our increased understanding regarding the dangers of air pollution, CO2 emissions, and the benefits of active travel, mean that now is the time to make a real change.
Let’s work together, embrace the future and be the ones who break the status quo and make a real difference!"