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HomeRun STEP

Powering an evidence-led approach to the school run

Giving councils and schools a consistent, evidence-led basis for planning and prioritising school travel at scale.

STEP

HomeRun STEP is currently being used by multiple local authorities to understand school travel, prioritise interventions, and support evidence-led decision-making.

"STEP gives us the evidence base that we never had before and lets us prioritise our interventions to improve school run according to the impact we can deliver with taxpayer funding.

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> Tracy Vickers
Head of Sustainable Transport, Essex County Council

95%

The challenge councils face

of UK schools lack up-to-date travel information

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Limited officer capacity
and resources

 

In many authorities, just one or two officers may be responsible for supporting hundreds of schools, making consistent engagement and analysis extremely difficult.

Schools

Reliance on school engagement that is hard to sustain
 

Councils often depend on schools finding the time and resources to engage, leading to patchy participation and uneven coverage.

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Insufficient data for
evidence-led decisions


Without consistent, up-to-date data, it is difficult to plan strategically, prioritise interventions, or justify investment with confidence.

What if we could understand the school run at both a journey level and with national scale?

Innovation
Data sets
STEP DATA

Introducing STEP 

STEP - the School Travel Evaluation Platform - was created to give councils a consistent, scalable way to understand and plan the school run.
 

Using anonymised postcode data and a rich dataset of hundreds of thousands of school journeys, STEP models how pupils travel to school today and what sustainable alternatives are realistically possible.
 

This provides councils with a defensible evidence base to plan, prioritise, and justify action at scale.

 

And it does this all without the need for school engagement.

“STEP pinpoints where and which interventions will work best saving time, money, and effort.

> Helen Akpabio
Active Travel Manager, Essex County Council 

Helen Akpabio

STEP Benefits

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Save significant officer time by automating travel analysis – without relying on school engagement

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Prioritise School Streets and active travel interventions with evidence

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Strengthen funding bids with quantified, defensible insight

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Improve equity by assessing all schools consistently

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Integrate the school run into wider transport and place-based planning

Case Studies Menu

Case studies

How councils and communities are using STEP

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Essex County Council

County-wide deployment

Modelling school travel across 520+ schools to prioritise interventions and support

funding bids.

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Market
Harborough

Town-wide analysis (6 schools)

Combining STEP modelling with local survey data to validate predictions and identify realistic, targeted change.
 

"The quality of the information is exceptional.

STEP automates complex travel analysis without relying on school engagement, saving significant officer time and allowing us to prioritise School Streets and wider active travel interventions. 

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> Julie Cooper
Road Safety Lead, Thurrock Council

Interested in exploring STEP for your authority?
 

Request a conversation >

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